2 August 2016
Behind the scenes: Athlete Anna Veith and photographer Mirja Geh for Milka Snowballs campaign
The chocolate balls with milk cream filling 'Milka Snowballs' will premiere in October; the production of the campaign imagery happened recently in the Austrian alps. In front of the camera, the Austrian ski star and Olympic gold medalist Anna Veith (former Anna Fenninger); behind, Mirja Geh who is known for her sports action and portrait photos of athletes. 'Enjoy the first snow' is the motto of the campaign which will be on view at POS (point of sale) and billboards.
fig.: The image shows photographer Mirja Geh and alpine ski racer Anna Veith at the shooting for the 'Milka Snowballs' campaign in the Austrian alps. Photo: (C) Mirja Geh Photography www.MirjaGeh.com / Mondelēz International.