Clickrates, Popular Content, Viral Lifts on Fashionoffice

Last 7 days, generated on 25 February 2013 at 09.00 by Adsense, FeedBurner, and AddThis
The click-friendliest users come from Italy (Clicktrough Rate 46.77% on advertising - measured by Adsense), the FashionFeed item (generated via FeedBurner) about the Woolmark Prize winner was the most popular one during the last seven days, and the editorial article about the work of a feminist artist on a fragrance bottle motivated the users most to share and click (tracked by AddThis).

Adsense
Clickrates on Fashionoffice - last 7 days, generated on 25 February at 09.00 by Google Adsense
Currently, Fashionoffice has opened two ad units for Adsense; 728x90 on the top of the magazine's pages and 336x280 (placement above the fold). During the last seven days (18 - 24 February 2013), Google Adsense tracked 14,722 Ad Requests and 1,700 Clicks; matched CTR 11.86%. The three click-friendliest countries in the statistics are Italy (Clickthrough Rate 46.77%), United Kingdom (CTR 18.96%), Germany (CTR 17.43%).

FeedBurner
Today, the Google FeedBurner statistics for the last 7 days from 17 February until 23 February 2013 calculated 843 views of 54 items, 3,376 clicks back to the site on 141 items.

On top of the FeedBurner/Fashionoffice popularity ranking (views/clicks):

  1. Christian Wijnants (studied at #RoyalAc…
  2. #Music video Justin Timberlake 'Suit an…
  3. 25/8/2010 - Fashionoffice's media data …
  4. #Music video 'Lock Me Up' by #Reputante…
  5. #Music video 'Gorgeous Spirits (Aye, Le…

The most popular Fashionoffice articles in the FeedBurner ranking (views/clicks) are:

  1. Rider outfits tested in #London; #cycli…
  2. Three new dance-floor #music remixes of…
  3. Backstage at #JeepWrangler featuring #J…
  4. #Movie trailer for 'The Butterfly's Dre…
  5. #Music video 'You Can't Be My Girl' by …

AddThis
AddThis generates following (shares/clicks) data for Top Trending Content and Services (with Viral Lifts) for past week:


Service Viral Lift*

Address Bar

231%
Facebook
88%

Google+ Share

65%

Twitter

150%

PDFmyURL

100%

LinkedIn

0%

Pinterest Pin It

0%
DesignBump 0%
Plaxo 0%
Multiply 0%
StumbleUpon 0%

*Viral Lift: "Total percentage increase in traffic due to shares and clicks." (AddThis Analytics Glossary)

Find the live-generated AddThis analytics on the cover of Fashionoffice.org.

Source: Original article with image on http://www.confashion.com/fw2013/y3-2-2013.htm.

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