Popular Content, Clickrates, Viral Lifts on Fashionoffice

Last 7 days, generated on 5 May 2013 at 8.30 by Blogger.com, Google Analytics, AddThis, FeedBurner, Adsense
The 'Hunter's Life' series by Fashionoffice publisher Karin Sawetz tops the statistics: the first article of the series reaches 1/3 of the attention (measured as 'pageviews') that was achieved at the same time by thousands of pages on the main domains of Fashionoffice last week. The article about recipes and music provided by the HBO series 'True Blood' motivated the users most to share and click (tracked by AddThis). The Fashion Feeds item concerning the new album 'THR!!!ER' by !!! (in May on tour in Budapest, Vienna, Berlin, Brussels, London...) was the most popular during the last 7 days (generated via FeedBurner). In the ranking by Feedburner, the 'Hunter's Life' series was the most viewed/clicked magazine article that was spread via Fashion Feeds last week. Advertising on Fashionoffice reached 28.49% CTR (Clickthrough Rate measured by Google Adsense).


Blogger.com & Google Analytics
Pageviews of last week generated on Blogger.com today and pageviews counted by Google Analytics (generated today for the duration 'last week', 28 April - 4 May 2013) for webpages on the main domains of Fashionoffice (fashionoffice.org, fashion.at, except pages on fashion.at/mobile):

The first article (one page) of the 'Hunter's Life' series on The Styleprofiler.Blog styleprofiler.blogspot.com achieves the same amount of pageviews as 1/3 of thousands of pages of the magazine Fashionoffice on the main domains fashion.at and fashionoffice.org. The users of the 'Hunter's Life' series come from United States (71,96%), Colombia (12,79%), Austria (11,43%)...


AddThis
AddThis generates following (shares/clicks) data for Top Trending Content and Services (with Viral Lifts) for past week:


Service Viral Lift*

Facebook

69%
Address Bar 400%

Google+ Share

58%

Twitter

100%

Pinterest Pin It 0%
Y! Bookmarks
0%

*Viral Lift: "Total percentage increase in traffic due to shares and clicks." (AddThis Analytics Glossary). Find the live-generated AddThis analytics on the cover of Fashionoffice.org.


FeedBurner
Today, the Google FeedBurner statistics for the last 7 days from 27 April - 3 May 2013 calculated
931 views of 47 items, 5,949 clicks back to the site on 161 items
.

On top of the FeedBurner/Fashionoffice popularity ranking (views/clicks):

  1. Fashionoffice listens currently #music:…
  2. Video about Peru's #culture with refere…
  3. #Music Tricky shares free download of '…
  4. #Music Unknown Mortal Orchestra covered…
  5. Dresslab's places in West London for co…

The most popular Fashionoffice articles in the FeedBurner ranking (views/clicks) are:

  1. 'The #Styleprofiler' by #Fashionoffice
  2. #HBO series 'True Blood' #recipes (with…
  3. Two #recipes by Hotel Sans Souci from #…
  4. Glow at night! #MACCosmetics' #make-up …
  5. The power of #fashion #media imagery an…


Adsense

Clickrates on Fashionoffice - last 7 days, generated on 5 May at 8.30 by Google Adsense
Currently, Fashionoffice has opened two ad units for Adsense; 728x90 on the top of the magazine's pages and 336x280 (placement above the fold). During the last seven days (27 April - 3 May 2013), Google Adsense tracked 22,329 Ad Requests and 6,361 Clicks; matched CTR 28.49%. The three click-friendliest countries in the statistics are Netherlands (Clickthrough Rate 43.88%), Colombia (CTR 42.78%), United Kingdom (CTR 37.74%).


Source: Original article with image on https://www.fashion.at/survey/2013/toptrending5-5-2013.htm.

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