Fashion at Mobile
FashionFeeds

survey
circulation

collections
catwalk tv
design

music
culture
foto

motor

interior
cuisine
who is who

beautyme

styleradar
beautyradar













STYLE TRENDS 2010 (26 May 09 - 23 Jan 2010)
STYLE TRENDS 2009 (1 Aug 08 - 15 April 09)
STYLE TRENDS 2008 (15 March 08 - 1 Aug 08)
STYLE TRENDS 2008 (1 July 07 - 9 March 08)
STYLE TRENDS 2007 (11 Aug 06 - 31 July 07)
STYLE TRENDS 2006 (30 Aug 05 - 13 Oct 06)
STYLE TRENDS 2005 (Mar 05 - Sept 05)
STYLE TRENDS 2005 (Sept 04 - Mar 05)
STYLE TRENDS 2004 (Mar 04 - Sept 04)

 

 













fashionoffice - magazine search articles get the trendletter


STYLE TRENDS by fashionoffice
survey about desires and trends of fashion and beauty addicted online users


universe:

Geography (Quantcast/30 Dec 2009/Countries in %): United States 23.27, Germany 7.62, Austria 6.42, United Kingdom 5.78, Korea, Republic of 4.90, Canada 2.77, Netherlands 2.36, Italy 2.35, China 2.19, India 2.08, Australia 2.07, France 2.03, Brazil 1.45, Russian Federation 1.40, Thailand 1.34, Turkey 1.33, etc.
demographics: audience profile of fashionoffice.org

field work period: 27 Dec 2003 - 23 Jan 2010
sample: 24.423 interviewed individuals


survey method:

1. qualitative pilot study with open questions to identify the main trends and desires
2. quantitative research with interactive online questionnaires

method of sampling: random sample
last data interpretation: 23 Jan 2010

realization:
trend research channels
styleradar.com
, beautyradar.com



Personal STYLE

Fashionoffice has asked "What is the trendiest personal style?". The users had the choice to vote for one of 19 variables from 'Classic' to 'Romantic', over 'Mod' or 'Sporty'.

The favorite personal styles haven't changed in the three top positions since the last field period: Vintage, Unique, Classic are still the favorite personal styles.

Glamour is less important, while the 'artful' looks 'Boho/Bohemian' and 'Art Deco' became trendier.


Trend 2010
Trend 2009
Trend 2008
Trend 2008
Trend 2007
Trend 2006
Trend 2005

For details about the field periods look above on this page.

vintage

21,78%
18,18%
12,35%
8,8 %
10,3%
18,1%
22%

unique

14,85%
10,39%
7,41%
5,9 %
13%

classic

12,87%
12,99%
7,41%
5,1%
2,1%
9%

boho/bohemian

8,91%
7,79%
6,17%
4,2 %
5%
11,5%

casual

7,92%
6,49%
9,88%
9,2 %
16,2%
12,8%
8%

glamour

6,93%
10,39%
6,17%
5,9 %
13,8%
13,3%
14%

sexy

6,93%
6,49%
4,94%
4,2 %
1,2%

romantic

5,94%
6,49%
11,11%
4,4 %
7,6%
10,6%
10%

comfort

4,95%
5,19%
13,58%
2,6 %
1,4%

art deco

2,97%
1,30%
2,9 %
2,7%

funky

1,98%
1,30%
2,47%
2,6 %
0,6%

mod

0,99%
1,30%
3,70%
3,1 %
4,1%
5,3%
5%

rock

0,99%
2,60%
2,47%
1,8 %
0,7%

urban 0,99%
minimal 0,99%
ethnic

2,60%
3,70%
2,4 %
1,9%

sporty

1,30%
3,70%
3,3 %
4,2%
5,9%
9%

punky

1,30%
2,47%
2,4 %
4,3%
5,3%
5%

pop-sixties

2,60%
1,23%
2,0 %
2,5%
7,6%
10%

oriental

1,30%
1,23%
1,5 %
1,9%
4,9%
6%

stylish, trendy 13,6 %
1,4%
chic 13 %
2,2%
gothic 1,1 %
2,7%
4,3%
1%

Style Trends by fashionoffice.org and styleradar.com, beautyradar.com

© since 1996 sawetz