| COLLECTIONS Archive 2026 - 2000 |
 8 October 2025Designs That Travel: Wiener Werkstätte Patterns from the MAK Take Flight with Austrian Airlines Viennese design heritage takes to the skies: historic Wiener Werkstätte patterns from the MAK adorn Austrian Airlines' new amenity kits. |
 4 October 2025Circular Fashion Wins: Austrian Start-up Neworn Honoured with the State Prize Patent 2025 Austria's State Prize Patent 2025 celebrates innovation and sustainability — this year honouring Neworn for redefining children's fashion. |
 3 October 2025Austria's Fashion Awards 2025: A Stage for Emerging and Internationally Ambitious Designers Austria's top fashion awards return this November, spotlighting local talent and global ambitions. |
 2 October 2025Lenzing refines strategy: Job cuts in Austria despite major investments Austria's fiber giant Lenzing cuts 600 jobs despite EUR 100m investments at home. What does this mean for Austria's role as an industry hub? |
 29 September 2025Vienna's Fashion Heritage Revived at MODE WIEN "EN SUITE" From textile art to couture and millinery: MODE WIEN "EN SUITE" revives Vienna's fashion heritage this October. |
 27 September 2025When Journalism Meets Eyewear: A Collaboration on Clarity Journalism meets eyewear: VIU and brand eins present a joint collection built on clarity, precision, and perspective. |
 23 September 2025When Travel Meets Purism: A Viennese Collaboration of Jewelry and Organic Skincare From hand luggage rules to Viennese craftsmanship: a new collaboration between jewelry and organic skincare invites thoughts of world travel. |
 20 September 2025Leather Innovation Meets Shared Retail in Vienna Innovation in leather tanning and a new sneaker collection: Think! presents its latest footwear at the shared-store opening with Vega Nova in Vienna. |
 17 September 2025Playful Geometry: Arthur Arbesser's Capsule with Hanro Debuts During Milan Fashion Week Playful geometry meets understated luxury: Arthur Arbesser debuts his capsule for Hanro atelier during Milan Fashion Week with unisex comfort in signature checks. |
 14 September 2025Rebellion in Fabric: FM4 x peng! Sabotage Collection to Be Presented at FM4 Unlimited FM4 x peng! celebrate 30 years of FM4 radio station with the bold 'Sabotage Collection' – festival fashion meets music history. Read the full story and save the date for FM4 Unlimited. |
 13 September 2025Stop the Used-Clothes Madness: Greenpeace Calls for Action Greenpeace tracked 20 donated clothes via GPS across 81,000 km. Some were burned, others lay idle for months. Time for new textile laws. |
 4 September 2025Digital Craftsmanship: Stapf's New Website Showcases FW25 Collection Stapf's new website brings Tyrolean tradition online with FW25 jackets, coats, trousers, skirts, and sweaters — first pieces already in the shop, plus behind-the-scenes insights. |
 3 September 2025Vienna Streets Call for Boots: Superga's Urban Autumn Vienna's future may involve more walking – and Fashion.at found the right shoes for it. Superga's rubber boots make rainy streets look inviting. |
 31 August 2025Vienna Fashion Week: A Showcase of Social and Sustainable Projects Vienna Fashion Week 2025 returns with a focus on sustainability, age diversity, and creative dialogue. |
 25 August 2025A Fashion Journey Between Vienna and Bratislava Vienna and Bratislava are only an hour apart – and linked by fashion. Slovak label Nehera connects both cities, while its FW25 collection redefines the art of wandering. |
 21 August 2025Austria's Trachten Season: What Willhaben Data Reveal About Dirndl, Lederhose and Children's Fashion August marks peak Trachten season in Austria. Willhaben's latest analysis shows strong growth in children's Dirndl and Lederhosen searches. |
 20 August 2025Towels Meet Comics: Vossen and Peanuts Celebrate Anniversaries Together This October, a textile icon meets a comic classic: Vossen collaborates with Peanuts for a playful limited towel edition. |
 18 August 2025Cultural Threads between Austria and South Tyrol Fashion.at visited Moessmer in Bruneck for fabric shopping—wool classics by the meter, Austrian cultural ties, and the story behind Living Kitzbühel's recent challenges. |
 17 August 2025Falconeri's Alps Getaway Blends Italian Ease and Alpine Spirit Italian elegance meets alpine soul. Falconeri's Alps Getaway collection captures the golden light of Val Badia in South Tyrol — where Austrian charm and Italian ease unite. |
 11 August 2025Sparkle Meets Tradition: Jewelry Styling for Dirndls & Cajoy's New Munich Boutique From Vienna to Munich: Cajoy shares subtle ways to pair jewelry with dirndls ahead of Oktoberfest—and provides insights into the new boutique in the Bavarian capital. |
 8 August 2025Balancing Tradition and Innovation: Vossen's New Collection Highlights Comfort and Sustainability with Aqua.Save From the 100-year anniversary gala to green innovations: Vossen continues to write textile history with new gender-neutral wellness pieces and sustainable production using Aqua.Save processes. |
 2 August 2025Fashion Focus: A First Look at Blickfang Vienna 2025 Preview the fashion highlights of Blickfang Vienna 2025: from art-driven collections to zero-waste couture and conceptual jewelry. |
 30 July 2025feinedinge: 20 Years of Viennese Porcelain – Studio Party Behind the scenes of a Viennese porcelain label celebrating 20 years of quiet excellence and delicate artistry. |
 27 July 2025Wiesn Style with Substance: Sustainability Woven into Tradition Conscious style meets Bavarian tradition: this year's Wiesn outfits show how sustainability is woven into Tracht. |
 18 July 2025Collectible Culture on Cotton: Faaker See's 2025 Biker Shirt Debuts Not your average lake souvenir: Faaker See's 2025 biker shirt stands out with a bold graphic, Carinthian symbolism, and a presenting biker duo. |
 15 July 2025Knitting the Future: Minerva Skyttä Wins FASH 2025 Special Knitwear Award Sponsored by Iris von Arnim A sail into memory and material: Finnish designer Minerva Skyttä wins the FASH 2025 knitwear award with a sculptural collection. |
 13 July 2025Wool in Sight: Autumn's Ease During Summer's Peak As summer sales fill carts, a soft signal from Tyrol: knitwear is on the horizon. Fashion.at previews FW25 with Philo-Sofie. |
 12 July 2025Wool, Wood, and Water: Stapf's Slow Fashion Pledge from the Heart of the Alps With the first look at its SS26 collection, Stapf introduces a 3-year repair guarantee. Timeless wool garments meet the quiet strength of the Alps. |
 6 July 2025The Sharing Economy on the Move: Freitag's Travel Bags for Rent Why own what you barely use? A look at Freitag Rent's travel bag service and the analog-digital mix behind its travel diary. |
 6 June 2025Between Loyalty and Avantgarde: Vienna's Fashion Scene on Display Two faces of Vienna's fashion scene were on stage on June 5: Mode Wien, the Vienna Guild of Fashion and Clothing Technology, celebrated loyal craft, while the Modeklasse Angewandte of the University of Applied Arts launched new talents into the international spotlight. |
 3 June 2025From Austria's Lakeside: Gina Drewes Debuts Men's Line and Launches Art Collaboration New masculinity meets performative art: Gina Drewes launches her debut menswear collection and an interdisciplinary exhibition with TOMAK this July in Carinthia. |
 31 May 2025adidas and Wales Bonner Tune Into Polyrhythm for SS25—Starring Footballer Raphinha From port towns to polyrhythms: the adidas x Wales Bonner SS25 collection, fronted by Raphinha, draws on Black Atlantic research. |
 28 May 2025Before the Angewandte's Fashion Show 2025 Begins: How to Reserve Your Seat On-Site or Watch Online Student fashion at its sharpest: the 'Show Modeklasse 2025' will be livestreamed on 5 June. Featuring awards, an international jury, and fresh design ideas. |
 27 May 2025Modern Heritage: Stapf Reimagines Austrian Classics for Today's Wardrobe How a Tyrolean company is giving classic Austrian walkwear a modern twist — and stepping onto the global stage. |
 26 May 2025What Makes a Body Beautiful? Rethinking Fashion for Curvy Figures Fashion is shifting away from narrow ideals—celebrating curves, confidence, and authenticity. How is the industry redefining beauty? |
 25 May 2025Denim Without Deadline: Jeans Trends in Flux and the Rise of Timeless Style Denim returns for summer 2025—without a single trend dominating. Skinny, straight—leg, bootcut, baggy jeans are back, but this time without trend pressure. What's behind the shift? |
 24 May 2025Father's Day with Viennese Elegance: Selected Treasures for Timeless Appreciation What connects subtle fragrance, engraved glass, hammered gold, and sculptural light? Viennese elegance, carefully curated for Father's Day. |
 20 May 2025From Timekeepers to Tech-Jewels: Huawei Watch 5 Leads the Fashion-Forward Future of Wearables How long will smartwatches remain in fashion? A look at Huawei's new Watch 5 from the Berlin launch—where wearables meet function and form. |
 19 May 2025A Tip for Treasure Seekers: K&K Jewels' New Campaign Celebrates Life and Luxury in Vienna What connects zest for life with artisan jewelry in Vienna? A new campaign by K&K Jewels draws attention to local craftsmanship. |
 14 May 2025Summer Style with Tradition: Thermalbad Vöslau's Design Journey Carries On with a New Collaboration Swimwear with purpose: Thermalbad Vöslau adds timeless designs by Vienna-based Soda Lingerie to its collection of summer essentials. |
 13 May 2025Cool, Elegant, and Enduring: Intimissimi Embraces Linen for Summer 2025 What makes linen a long-standing summer staple? A look at Intimissimi's new collections for women and men. |
 8 May 2025Art Meets Fashion: Ferrari Zöchling Presents New Collection at SO/ Vienna Design label Ferrari Zöchling teams up with artist Sophia Süssmilch for a new collection, presented in the lobby of SO/ Vienna. |
 4 May 2025Sustainable by the Shore: Swimwear Tips and Trends from Vienna From Roman mosaics to recycled fibers—how swimwear reflects shifting values in style, history, and sustainability. |
 19 April 2025Austrian Fashion in Vivid Hues and Soft Pastels: Fashion.at's Highlights from the Spring/Summer 2025 Collections by Lena Hoschek and Humanic Two brands, two trends: Fashion.at selects standout looks from Lena Hoschek and Humanic's SS25 collections—showcasing vivid visions of Austrian style. |
 17 April 2025Red Dot Award 2025 for Sedda: Weatherproof Design in Classic Upholstery Tradition for Outdoor Furniture Award for design meets textile tradition: Upper Austria's Sedda wins Red Dot 2025 for its first outdoor system, developed with Vienna-based designer Sven Dogs. |
 5 April 2025Changing Tastes, Closing Stores: The Fashion Retail Sector Faces a Harsh Reality in Austria Austria's fashion sector is shrinking as brands like Gössl and Jones shut down amid rising costs and shifting consumer habits. |
 4 April 2025By and for Showgirls: The New Silvia Schneider x HUMANIC Collection is Designed for Those Who Love the Spotlight Silvia Schneider x HUMANIC presented a bold, astrological-themed collection at Vienna's MuseumsQuartier - designed for those who love the spotlight. |
 3 April 2025Wearing Austria: Expo 2025 Uniforms Fuse Street Style, High Fashion, and Landmark-Inspired Prints The Austrian Pavilion staff uniforms for Expo 2025 in Osaka, designed by WENDY JIM, combine high fashion and functionality with references to Austrian landmarks. |
 28 March 2025Auction of Elegant Austrian Trachten: A Unique Opportunity The Gössl insolvency auction on Aurena offers a chance to acquire elegant Austrian Trachten. Over 20,000 dirndls, lederhosen, traditional jackets, shoes, accessories, etc. are available. |
 27 March 2025Where to Go for Fashion Shopping in Vienna? MODE WIEN "EN SUITE" Showcases Local Designers and Craftsmanship Vienna's fashion scene comes together at MODE WIEN "EN SUITE". From haute couture to handcrafted hats - who's behind the designs? |
 23 March 2025Austria's fluffiest bathroom star Vossen celebrates its 100th anniversary For a century, Vossen has been shaping the world of towels and bathrobes. A look at its journey, innovations, and the special collection for its 100th anniversary. |
 20 March 2025Save the Date: Fashion, Jewelry, Flowers, Makeup & More at Boutique Wedding Weekend in Vienna The Boutique Wedding Weekend in Vienna on April 5-6, 2025, features fashion, jewelry, flowers, makeup, photography, and more at Hotel Altstadt Vienna. |
 19 March 2025Martini Sportswear's Spring-Summer 2025 Collection: Reflecting Austria's Diverse Landscapes and Active Lifestyles Austria's mountain landscapes inspire the latest collection from Martini Sportswear. The gear is designed for changeable mountain weather conditions and supports gravel bikers, trail runners, and hikers. |
 16 March 2025A Sparkling Discovery: Fashion.at's Exploration of a Jewelry Gem in Vienna's Spiegelgasse! Elisabeth Habig redefines jewelry design in Vienna with bespoke craftsmanship, raw diamonds, and an artistic approach that weaves narrative into engagement and wedding rings. |
 13 March 2025Luis Trenker's Fall/Winter 2025/26 Collection: A Fashion Tribute to Cortina's Legacy in Sports, History, and Culture Luis Trenker's Fall/Winter 2025/26 collection honors Cortina's alpine heritage, blending history, sports, and culture ahead of the 2026 Winter Olympics. |
 7 March 2025Austria's Dynamic Footwear Scene: tenhaag's Debut at Humanic Blends Sport and Style The launch of tenhaag at Humanic's Vienna flagship brought together fashion, media and industry insiders for an evening celebrating sport lifestyle footwear. |