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fig.:  H&M’s creative advisor Margareta van den Bosch together with fashion designer Alexander Wang. The collaborative 'Alexander Wang x H&M' collection will come into stores and online on 6 November 2014. Photographer: Getty image. Copyright: © 2013 Mike Windle.
The upcoming collaborative collection was announced at Coachella Music Festival; slideshow from the H&M party with Alexander Wang at Coachella.



H&M delivers some hints about the collaboration with Alexander Wang

On 12 April 2014, H&M announced that New York-based Alexander Wang is the collaboration partner of the next designer collection which will be available in 250 H&M stores worldwide and online from 6 November.

H&M describes Alexander Wang as label which is known for "evolving and re-contextualizing the urban uniform, since it was launched on the runway in 2007 ... always reflect a sense of ease" and that the Alexander Wang x H&M collection will consist of apparel and accessories for women and men - but without any further information such as preview images of selected pieces.

In the meanwhile until the first views will be spread by H&M via media, let's take a look at designer Alexander Wang and his latest collection. Alexander Wang is the first American designer who was selected by H&M for a collaboration and he counts to one of the most bespoken contemporary designers online. Alexander Wang is probably also one of the rare New York high-end designers who ever held a fashion show outside of Manhattan AND was followed by fashion journalists even when they were "confronted with the extreme urban conditions" in Brooklyn such as Style.com reported from the designer's Fall 2014 presentation. Video (below): Alexander Wang Fall 2014 references outdoor wear for sports activities.

 


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