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10 August 2018

Austrian designer Eva Poleschinski opens with couture show the 1st ever Bridal Fair at Hartbergerland in Styria

Eva Poleschinski is known for the creation of couture dresses used at TV-shows or the red carpet. The Vienna Awards for Fashion & Lifestyle 'Designer of the Year 2014' presented her collections already at shows in Berlin, Zagreb, New York, Paris, or Tokyo. Now, the designer announces a show at her home land Styria. On 21 September, Eva Poleschinski's bridal couture show will be the opening event of the first ever 'Hochzeitmesse' (Bridal Fair) at Hartbergerland in the east of Styria. The Bridal Fair happens on 22 and 23 September at Schloss Hartberg where around 40 exhibitors will present fashion, beauty, jewelry, event planning, culinary, wine,... around the themes wedding, events, festivities.

The gentle hilly Hartbergerland consists of six communities located between Austria's two largest cities - Austria's capital Vienna and Styria's capital Graz. The region's interactive map features alongside to hiking also several cycling tours such as the 'East Styrian Roman Wine Route' (Oststeirische Römerweinstrasse) with details like duration, kilometers, height meters, etc. The history of Hartbergerland dates back to the Celts, followed by the Romans; tracks of possibly cultic places of the Celts, and documented Romans' activities like wine cultivation or bathing culture are signature for the region's landscape and culture (history). For the shooting of the bridal-couture campaign, the team selected several castles located at Hartbergerland or nearby like Schloss Reichenau (castle listing at the photo credits).

fig. from left: Eva Poleschinski at the making-of. Right: Nature-white wedding dress inspired by elves by Eva Poleschinski. Alongside to elf-like dresses, the bridal couture collection consists of Madonna-like robes. The show will be held on 21 September at the church St. Martin (first mentioned in documents in the 12th century) in Hartberg.

Photos: © Photo Melanie
Fashion & Styling: Eva Poleschinski
Model: Ricarda / SP Models
Hair, Make Up: Sandra Pichler
Locations: Hartbergerland; Schloss Hartberg, Schloss Reichenau, Schloss Reitenau, Schloss Kirchberg, Schloss Aichberg
Assistant: Corinne Falkenheiner
Jewelry: Juwelier Rindler
Flower decorations: Blumen Andrea, Blumen Mathä, Buchsbaum, Blumenparadies

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