28 July 2019

Beauty brand Rituals focuses for yoga, home, sleep wear AW19/20 on sustainably produced natural materials

The first items from the new Autumn/Winter 2019/2020 clothing collection by beauty brand Rituals will be soon available; Fashion.at previewed the 'Soulwear' lookbook. The materials of the items for yoga, home and sleep are selected after criteria of sustainability. The closer the material is to the body, the softer the fabric. The image on this page shows parts of a night dress made from very soft and environmentally friendly Tencel™ Lyocell. Not on view on this page are the pyjamas with to the kimono matching 'Orient Flower' design; even the pyjamas are made of a stretchy Tencel Lyocell fabric. Tencel Lyocell was developed by the Austrian company Lenzing. It's produced from wood from sustainably managed forests in an almost 100% closed cycle where water is reused.

Another material which dominates the collection is sustainably produced cotton. Rituals points out to prefer cotton produced under specific ecological, social and economic standards.

fig.: The night dress 'Kinako' with adjustable straps is made from Tencel™ Lyocell in the color 'Spice Flame'. At the image, it's combined with the kimono 'Douzou' made of a viscose fabric with the collection's signature 'Orient Flower' pattern. Both items are from the Autumn/Winter 2019/2020 'Soulwear Sleep' collection by Rituals, available from August.

more collections>