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7 February 2023

Austria Insight: Fashion label DeLin provided insights into the 100% Austrian production

Austria is not a 'fashion'-nation. The value of the revenue from the goods produced is for the GDP low. Over the last 20 years many companies closed or moved to other countries. But what's left of the former prosperous clothing and textile production landscape proves that Austrian designers run an international style and combine for the creation of unique pieces, regional materials and workforces with sustainability and social fairness in mind.

Yesterday, the start-up 'DeLin' (French for 'of linen') by designer Julia Deiger presented streetwear pieces that are 100% Austrian. The label provided insights into the production such as that the linen is mainly produced at the weaving mill Vieböck in Upper Austria and the clothing is manufactured at the socially engaged tailoring studio Handwerk Wien. The designer works additionally with antique linen sourced from vintage dealers in the region and turns this way many of the pieces into one-of-a-kind items.

At the website, the label publishes information about the founder Julia Deiger, who studied at the Esmod Berlin and worked for labels like Stone Island, and about the approach to the design of the items developed from the qualities of the material linen and the street style of skate- and snowboarders.

Images, from left: 'DeLin' designer Julia Deiger. Photo: © Philipp Reiterer / © DeLin. Right: Linen street style pieces by DeLin. Photo: © Ivan Bandic / © DeLin.

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