19 February 2020

'Clothes Swap' day by Endlos Fesch on occasion of 'Fashion Revolution Week' on 25 April in Vienna

On 25 April, the Austrian fashion start-up Endlos Fesch (translated as much as 'Endlessly Smart') invites to the clothing swap day at the former hospital Sophienspital at Apollogasse 19 in Vienna. The sharing service, which is also called 'The Vienna Fashion Library', counts currently more than 750 clothing items, from party and ball dresses over street wear to elegant office outfits. Fashion produced by local designers under fair conditions for example is one of the highlights of the service which provides an insight into the range at endlosfesch.at/designer under the title 'Local Fashion Heroes'.

Endlos Fesch pops up from time to time at changing locations in Vienna; included at the pop-ups is a styling service and prosecco. The Endlos Fesch event on 25 April happens with special focus on fair fashion as participating initiative of the Fashion Revolution Week which makes internationally aware of the social and environmental impact of the fashion industry on our world. To swap clothes is one of the strategies for saving resources. Fashion Revolution started for 2020 an own call to join the movement. The Fashion Revolution Week happens each year around the 24th April remembering the Bangladesh, Rana Plaza factory collapse in 2013. This year, the Fashion Revolution Week happens from 20 to 26 April.

Image: The picture shows the founder of Endlos Fesch Karin Kuranda, who is part of the Fashion Revolution since its beginning and convinced of a positive change of consumer behaviour. "We have been supporting the Fashion Revolution project from the start, because only together can we make a difference in fashion consumption." (Translated from German; original text "Wir unterstützen das Projekt von Fashion Revolution von Beginn an, denn nur zusammen können wir eine Veränderung des Modekonsums bewirken.")
Photo: © Ulrich Sperl