17 February 2020

Annotation on 4 May 2020: Re-opening of the exhibition on 1st June; extended to 30 August 2020.

Insights into the exhibition 'Show Off: Austrian Fashion Design' at MAK - Museum of Applied Arts Vienna (until 12 July)

The best insights into the recently opened exhibition 'Show Off: Austrian Fashion Design' are probably the ones provided by the curators, participating designers and photographers - often by themselves, via social media such as the picture on Instagram showing curator Ulrike Tschabitzer-Handler with co-curator Andreas Bergbaur who explored for this exhibition the development of fashion, photography and media in Austria from the 1980's until nowadays.

Legendary Austrian fashion journalist Brigitte Winkler contributed the scientific advice to the time travel. At Brigitte Winkler's Instagram post, the journalist is on view together with the Austrian State Secretary for Cultural Affairs Ulrike Lunacek and MAK Director Christoph Thun-Hohenstein.

Images: MAK Exhibition Views, 2020;
SHOW OFF. Austrian Fashion Design
Exhibition design by architect Gregor Eichinger
MAK Exhibition Hall
© Ditz Fejer/MAK

The names of participating designers and photographers can be found at mak.at.