Street style with a reason

Fashionoffice likes street credibility such as seen on a designer-foulard and at an urban wear-project.

fig. original: Dsquared2 designers Dean and Dan Caten wearing each a foulard in red, white, black on their faces. The foulard shows a car and 2 raccoons.

The scarf 'Red Mudder`is designed by the Canadian in Milano based twin brothers Dean and Dan Caten's under their label name Dsquared2 for Mini as a sign of solidarity against AIDS. A part of the purchase is donated by Mini to AIDS-LIFE; the organization of the annual Life Ball in Vienna. Since 2001, Mini has collected more than a half million Euros with 'Life Ball MINI'-pieces.

Video: The Italian label 55DSL collaborates with musicians, artists, designers in street art and urban culture-projects like with the Italian born in New York and Milan living photographer Lele Saveri, who is also the face of the 55DSL fall/winter 2011/12 campaign. The video below shows the trailer 'Sicily - Kids in Italia'. 55DSL followed Lele Saveri on his exploration of Sicilian religious festivals and the life circumstances of the Italian youth for his forthcoming book.

"They showed me a part of Italy I wasn’t expecting to see. I always thought that people in small-town Italy, like in provincial towns everywhere in the world, want to run away." says Lele Saveri  

fig. original left: 'Red Mudder' foulard by MINI & DSQUARED; the limited edition premiered on 8 September 2011 during the Vogue Fashion’s Night Out in the Dsquared2-store in Milan. fig. right: Red/white sportive-glamorous satin bomber 'Jakanjil' (for women) in cheerleader chic, created under the idea "cheerleader lust never died" by 55DSL, FW2011/12.

Source: Original article with images and video on


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