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(End of 2nd week self-isolation in Austria): The motto is "Help yourself, help others" The motto "Help yourself, help others" is unspokenly in the air and a fresh wind of solidarity brings the people in times of social distancing metaphorically closer. While the government presented the new regulations for businesses, privately organized initiatives for helping people in these difficult times have started such as the charity by Austrian jewelry label Xenox which donates parts of the purchase to the 'Corona Hilfsfonds' of the Evangelical social organization Diakonie...

(First week of self-isolation in Austria) Tip: Meal preparation with the support of kitchen machines At the end of the first week of self-isolation in Austria, the measures for slowing down the outbreak were tightened and extended until 13 April. Well, most of the Austrians realize how serious the situation is. They are prepared to master together these hard times. In short words: The situation here in Austria can be described as 'hopeful to conquer the coronavirus'. ... Couples with children experience new challenges also at home. Many family households with school-age children have to find time and space for school activities, workplace, fitness studio, playground,... in one apartment. The time-expensive daily preparation of three meals - breakfast, lunch and dinner, is an additional theme nowadays...

Austria's strategy amidst coronavirus outbreak: The show must go on! In Austria, the coronavirus has high impact on all media types; but let's throw light on TV. TV news rooms spread the most trustworthy constantly changing statistics from the whole world, report directly... The broadcasters' entertainment departments are challenged by the virus as well. Especially live-shows with close interactions between participants, such as it happens at 'Dancing Stars' or 'Eurovision Song Contest', had to be canceled. But the shows will go on, don't worry! From 15 April, the 2nd season of the collaborative home interior design show 'Design Dream' by IKEA and TV-channel ProSieben Austria will start. Host Jakob Glanzner and Nicole Zangl, Head of Interior Design IKEA Austria,...

Fashion retail in times of drastic measures to slow down the coronavirus outbreak From restaurant delivery services to fashion online shops, businesses keep the country running - with reduced social contacts to slow down the coronavirus outbreak. One of the companies is Lena Hoschek. The fashion brand runs online shops for the main line Lena Hoschek (shop in German and English) and for the company's children's label 'Bunny Bogart'. The latest items at the Lena Hoschek shop are from the 'Season Of The Witch' Spring/Summer 2020 collection...

Austrian jewelry brand Cajoy opened treasure box-like store in Vienna at Seilergasse, known for its trendy boutiques Fashion.at followed the invitation to the store opening by Austrian jewelry label Cajoy at Seilergasse 3 in the 1st district of Vienna. The boutique is a comfy place and might remind visitors on a treasure box with citations of Wiener Jugendstil. Guests like popular Austrian actress Elke Winkens (jury member of Austria's 'The Masked Singer' TV-show at Puls4) or legendary football player Michael Konsel...

Fashion.at Spring 2020 style tip for the exploration of nature in urban environment The city safari look starts with...



Fashion.at tip for dressing for the home office Fashion.at tip for days with important video meetings: Earrings and/or necklaces in extraordinary designs such as seen recently at the Inhorgenta Awards 2020 in Munich where the 'Design Newcomer of the Year' prize was handed out to Vienna-based, in China born jewelry designer Jiayi Zhang for her necklace 'Jin zhi yu ye'...

Fiat 500 'La Prima' interpreted by Armani, Bvlgari, Kartell The first fully electric FCA car, the Fiat 500 'La Prima' (up to 320 km, 5 minutes to charge for 50 km travel) premiered in three color variations referencing the environment, mineral grey for the earth, ocean green for the sea and celestial blue for the sky, and in additional three unique masterpiece editions outfitted by Armani, Bvlgari and Kartell...

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(End of 2nd week self-isolation in Austria): The motto is "Help yourself, help others"

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TRENDLETTER 27-March-2020



#StayHome programme tip by Fashion.at: ORF.at/kulturjetzt provides online streaming of opera, music concerts,...
The Austrian public service broadcaster ORF has launched the new channel orf.at/kulturjetzt in response to the ban on events due to the outbreak of the coronavirus. Kulturjetzt (translated 'Culture Now') provides an entertaining culture programme with focus on activities of Austrian institutions, organisations and artists. Part of the currently available programme is for Beethoven's only opera 'Fidelio' from the stage of Theater an der Wien under the direction of Hollywood actor Christoph Waltz...



Second week of self-isolation in Austria: Solidarity is the key In the last days, several calls to practise solidarity - in the meaning of standing together in these hard times, have arrived at Fashion.at. South Tyrolean label Luis Trenker for example compares solidarity with mountaineering and climbing in a group which secures its members by a rope. When one falls, the others from the roped party can safe the comrade. The words are emotional and heart-warming...



Pattern for a non-medical face mask Non-medical face masks don't replace professional gear. But in our days it's better to wear a mask - and when it's only for preventing to touch with the own fingers the face, the nose or mouth when walking through the grocery, for example. It seems as if the opinion about homemade face masks change with the amount of people infected...



Fashion.at tips for the Spring 2020 Home Office Style The Viennese have already changed the daily routine into self-isolation mode for practising the greatest possible care for themselves and others, especially vulnerable groups like older people. Currently, the time perspective of the self-quarantine respectively when social contacts are allowed again spans from weeks to months. Already on Monday the 16th March, many media related workplaces of the Austrian fashion and beauty industry have moved to home offices. At the same time, editorial publications have started to release tips for planning the work flow at home. The recommendations...

 

 

 

 

 

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