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TRENDLETTER 11-January-2024

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Chalet Design; City Guide App; Sports Drinks; 140 Years Lingerie;...


Strohboid presented new chalet
Mountain Chalet in compact design for the connection with nature. The Austrian company Strohboid presented its latest design for wooden constructions. The latest design from the Austrian company Strohboid seems to bring the practicality of a Swiss knife to a cabin made for the Alps. The 'Mountain Chalet' includes a bedroom, bathroom, kitchenette, closets, dining area and a roofed terrace...


Where to go in Vienna?
Where to go in Vienna? To find destinations, the ivie app - with about one million downloads since 2020 - is very likely a good source. The first time Fashion.at mentioned the 'ivie' app was on the occasion of Pride Month 2022, when the Vienna Tourist Board offered a special discovery tour under the motto 'Through Vienna on the Rainbow'. Over the next two years, the app continued to grow, both in terms of content and users. At the beginning of 2024, the digital city guide, which won gold at the iab webAd 2021 Awards by iab Austria in the category 'Best Website, App and E-Commerce', has reached almost one million downloads. In 2024, the app's growth continues with the new 'Heartbeat Streets' guide...


Hypotonic or isotonic sports drink?
Hypotonic or isotonic sports drink? New sports drink made from Austrian Alpine water and black tea was presented by Peeroton, official supplier of the Austrian Olympic Team, with nutrition tip. New sports drink made from Austrian Alpine water and black tea was presented by Peeroton, official supplier of the Austrian Olympic Team, with nutrition tip. In the press release, the company explained the difference between hypotonic and isotonic sports drinks and added some statistics and a calculation of calories burned...


Hanro celebrates 140 years
Vorarlberg Insight: Hanro celebrates its 140th anniversary with the 'Hedy' collection in honor of inventor and Hollywood actress Hedy Lamarr Over the decades, the brand's products have appeared in Hollywood films, such as in the famous scene where Marilyn Monroe stands on the subway grate in 'The Seven Year Itch'. As the breeze lifted her dress, she was wearing Hanro underwear. Or the film 'Eyes Wide Shut', in which Nicole Kidman wore an iconic top from the brand. Now, another star from the heart of the movie industry plays the lead role in the 140th anniversary campaign...


Jewish Museum 'October 7, 2023' window
Vienna Insight: Artworks titled 'October 7, 2023' by Zoya Cherkassky-Nnadi in the public window of the Jewish Museum Vienna The Jewish Museum Vienna, located in Dorotheergasse in the city's first district, is currently exhibiting a series of paintings by Ukrainian-Israeli artist Zoya Cherkassky-Nnadi (born in 1976 in Kiev, emigrated to Israel with her family in 1991) in one from the street freely accessible windows. Entitled 'October 7, 2023,' the artworks artistically depict the attack on Israel...


50 Top Italy Guide: Pastamara in Vienna
Vienna's Pastamara included in the 2024 '50 Top Italy' guide to Italian restaurants worldwide It's the third time that the restaurant Pastamara, located in The Ritz-Carlton in Vienna, has received the honor of being included in the '50 Top Italy' guide to the best Italian restaurants outside of Italy. Ciccio Sultano - the Michelin-starred chef is the creative mind behind the restaurant - and Francesco Milicia, who leads the team of 'Pastamara - Bar con Cucina', were honored at a gala in Milan...


Powder Dance by Doris Uhlich in Bad Ischl
Preview: Opening program of the European Capital of Culture Bad Ischl Salzkammergut 2024 with Hubert von Goisern, Conchita Wurst, and Doris Uhlich Fashion.at received the invitation to the opening of the European Capital of Culture Bad Ischl Salzkammergut 2024, which starts with a two-day opening round (free admission) on January 20 and 21, 2024. The opening program is extensive and gives a first impression of what will be happening in the Salzkammergut with its 23 communities during the year - from music concerts to installations, exhibitions, performances, discussions and culinary events...


Louis Lucien Lepoix for Bugatti, Steyr,...
Exhibition on the work of designer Louis Lucien Lepoix, who created the BIC lighter, the Puck Maxi, the forearm crutch and designed for Bugatti, Steyr,..., at designforum Wien The exhibition shows that the successful designer's work wasn't always easy. Rejected designs, such as the outfits for the Concorde flight attendants, to realized designs for the interior of the Concorde, or the BIC lighter, designed by Lepoix and produced to this day, are also part of the exhibition, as is the wind turbine LEPOiD, which found no manufacturing partner in the year of its creation in 1981. But Lepoix didn't let the setbacks stop him...


Cytara's 'Fashion Detox' recipes
Cytara's 'Fashion Detox' recipe Greeting randomly generated on 25 December. Fashion.at generated the image of Cytara on December 25, 2023 using Microsoft Bing, Image Creator from Designer powered by DALL-E 3. The picture shows Cytara wearing a fitness outfit with a warm sweater around her shoulders while preparing a 'Fashion Detox' meal.

Cytara, Fashion.at's AI Chatbot: "Hello! My name is Cytara, and I'm the AI chatbot for Fashion.at. I'm here to talk about fashion, culture, art, and design. Today, I'd like to share a simple lunch recipe with you called "Fashion Detox." The name of this detox meal pays homage to the trend of vegan materials and toxin reduction in fashion. It's a way to raise awareness about responsible consumption. So, let's dive into the recipe!..."

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9 Jan 2024 - On the occasion of Pitti Uomo (January 9 - 12), WWD asked fashion professionals about their favorite places in Florence with a focus on restaurants and bars.


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