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TRENDLETTER 5-May-2023

Living in Austria, Fashion & Hospitality, Exhibitions,...


Vienna Insight on occasion of Labor Day and the demands for a minimum wage in Austria Labor Day is an official holiday in Austria. It is celebrated with marches and large events attended by thousands of Viennese. Fashion.at was looking for news or stories related to Labor Day and recalled an encounter with a representative of the Austrian state who recommended taking on the duties of a porter...


Vienna Insight: Austria For Life's historical costume runway-like show at Schönbrunn Palace kicked off this year's fundraising campaign to support Austrian children, young people and families The historical costume runway-like show performance of more than 150 artists including world stars such as opera singer Anna Netrebko or Eurovision Song Contest 2023 participants Teya & Salena, took place under the patronage of the President of Austria Dr. Alexander van der Bellen, who addressed children and young people with the message...


Tiberius designer Marcos Valenzuela developed the fashion concept for the hotel The Amauris Vienna The designer worked closely with General Manager Nicole Zandt and the hotel team to select the materials and styles, taking into account the practical aspects of the wearer's job. Gender equality played a fundamental role in the development of the uniforms...


Fashion.at visited the opening of the exhibition 'Big City / Small Format' at the Wien Museum MUSA The exhibition 'Großstadt im Kleinformat - Die Wiener Ansichtskarte' (Big City in Small Format - Vienna in Postcards) presents the history of postcards in Vienna, Austria, from the late 19th century to the present. It also includes the impact on society, such as the fashion for collecting illustrated postcards around 1900, which also had an impact on the emancipation of women, as the activities of collectors' clubs offered women a new freedom...


MAK Museum of Applied Arts Vienna continues the '(Con)Temporary Fashion Showcase' with the exhibition 'The Years' of fashion-art by Anne-Sophie Berger For the exhibition, the artist reflects on the meaning of fashion in contexts such as the economy or body image. The title of the exhibition is borrowed from Virginia Woolf's novel of the same name...


What can go wrong with a trip to a castle in Lower Austria? Fashion.at visited the revitalized Schloss Marchegg with a glimpse into Lower Austria's fashion history Fashion.at publisher Karin Sawetz' tour to the revitalized Schloss Marchegg in eastern Lower Austria near the Slovakian border is an example of how a trip shouldn't be planned and made. The biggest mistake is... Nevertheless, it was a nice trip with a relaxing time in the castle park with views at the storks' nests and the sighting of a bird of prey, a red kite (German 'Rotmilan'), circling majestically...


First look at the outfits of the representatives of Austria at the Eurovision Song Contest Teya & Salena for the performance of 'Who The Hell Is Edgar?' On 11 May, at the second semi-final of the upcoming Eurovision Song Contest in Liverpool (9-13 May), Austria's Teya & Salena will perform their song 'Who The Hell Is Edgar' in shiny latex outfits designed in collaboration with 'Haderlump Atelier Berlin' designer Johann Erhardt and Berlin-based creative director and stylist Maximilian D'Antonio...


Mugler H&M collection launch was celebrated with a party, music performances and runway show in New York City The best parties seem to be in New York City! The launch of the new 'Mugler H&M' collection, designed by Mugler's creative director Casey Cadwallader, was celebrated with a party in New York City last night, with celebrities including Pamela Anderson, Charli XCX and Chloë Sevigny, and performances by the three musicians Shygirl, Amaarae and Eartheater...


MQ Vienna Fashion Week provided insights into the making of the new campaign by photographer Mato Johannik At the beginning of March the dates for the 15th edition of the MQ Vienna Fashion Week were announced - 11 to 16 September. Now the campaign images and behind-the-scenes photos have been released...

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Trendletter history:

30-April-2023

24-April-2023

18-April-2023

13-April-2023

5-April-2023

30-March-2023

22-March-2023

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