27 October 2025Fashion.at's Functional Highlight: Swarovski x Loop Earplugs Swarovski celebrates 130 years of creativity with seven new collaborations. The Loop Earplugs edition merges crystal artistry with hearing protection. |
| 26 October 2025 - SIGN UP! Trendletter 26-October-2025: Textile Traditions Rewoven, Rethinking Fashion's Code, Retro Alpine Style |
25 October 2025Advent in Austria: A Season of Light, Culture, and Living Tradition Austria's Advent season blends faith, culture, and winter charm—from Vienna's grand markets to the Salzkammergut's lakeside traditions. Try the Advent Quiz! |
24 October 2025Vienna's Design Pulse: Local Creativity Meets European Innovation at Blickfang Wien Vienna becomes Europe's design hotspot: from artistic scarves and sculptural porcelain to tailored shirts and Alpine calm — a glimpse into Blickfang Wien 2025. |
23 October 2025From South Tyrol to Style Icons: When Ski Legend Gustav Thöni Meets Luis Trenker A new capsule collection bridges past and present: South Tyrol's ski icon Gustav Thöni meets Bolzano's fashion label Luis Trenker. |
22 October 2025Helmut Lang at MAK: Rethinking Fashion's Code Vienna's MAK is preparing a deep dive into the mind of Helmut Lang — a designer who reshaped how fashion, art, and identity interact. Test your knowledge in our quiz. |
21 October 2025Threads of Meaning: How Mexican Weavers Turn Tradition into Modern Art A journey through colour, craft, and culture — from plant-based dyes to Instagram-savvy weavers. Textile traditions of Mexico at Weltmuseum Wien. |
| 20 October 2025 - SIGN UP! Trendletter 20-October-2025: Olympic Outfitter & SkiMo, Textile Tradition in 3D, Healthy Energy from Food |
19 October 2025Where Design Meets Design: A Viennese Evening of Style and Space When couture steps into a world of marble and light — Maurizio Giambra’s couture lit up Köse’s 'Design meets Design' event. |
18 October 2025Style Meets Endurance: Austria's Olympic Outfitter Presents SkiMo Athletes for 2026 Austria's alpine legacy continues: Ski mountaineering debuts at the 2026 Winter Olympics, and SkiMo athletes shared their journey on the 'Road to Olympia.' |
17 October 2025From Lingerie to Letters: Austria's 3D-Printed Edelweiss Stamp Weaves Textile Tradition into Innovation Austria's first 3D-printed stamp blooms from Lustenau's textile heritage. The "Edelweiß reloaded" links alpine tradition with digital innovation. |
16 October 2025Nutrition and Sport: How Food Shapes Performance and Well-Being The latest Land schafft Leben report shows how food and sport are closely connected. It's not about recipes but about awareness — yet Fashion.at asked ChatGPT to create one inspired by it. |
15 October 2025The Bathrobe That Became Legend: A Symbol of Udo Jürgens' Enduring Aura A white bathrobe that once belonged to Austria's legendary entertainer Udo Jürgens goes under the hammer in Vienna this November. |
| 14 October 2025 - SIGN UP! Trendletter 14-October-2025: New Voices in Ball Fashion; Winter Travel Trends; Cinematic Light in Vienna |
13 October 2025Austria's Winter Outlook: Stable Demand and New Creative Campaigns Austria's winter tourism outlook remains stable, with 16.5 million travelers expected and new creative campaigns from Österreich Werbung. |
12 October 2025A City in Cinema: The Viennale 2025 Brings Global Film Art to Vienna's Heart Vienna becomes cinema again: Viennale 2025 brings stars like Juliette Binoche, Willem Dafoe, and Lars Eidinger — and stories that question how art reflects life. |
11 October 2025Viennese Chic Meets Charity: Marcel Ostertag's 'Paradise' Lights Up SO/Vienna German designer Marcel Ostertag brought top-model glamour and a good cause to SO/Vienna. The 'Paradise' SS26 show mixed style, empathy, and Viennese charm. |
9 October 2025Are there any new ball gown designers with an artistic touch emerging in Vienna? Vienna's ball season meets avant-garde design: young talents supported by the Austrian Fashion Association show new approaches to eveningwear. |